Solicitation Details

Solicitation Number

Department

Status Reason

Pending Selection

Opening Date

Posted Date

Commodity Code

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Special Instructions

Description

NC A&T SU Undergraduate/Graduate/PHD and Online admissions is sourcing a vendor/s for digital marketing strategies that has significant experiences specifically working with enrollment management and/or admissions offices for goal- oriented results. This vendor will complement existing recruitment and marketing strategy by expanding the multi-channel communications impact to prospective students throughout the admissions lifecycle. The vendor will provide trackable metrics to calculate return-on- investment (ROI) for each digital marketing campaign as well as frequent assessment throughout the duration of the contract.
Successful vendor/s will demonstrate in their proposal the capability to:
The primary objective is to enhance the digital presence and optimize admissions processes for Historically Black Colleges and Universities (HBCU) with a student population exceeding 14,000.

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